An elevated, modern website for elevated, modern living. Crescere Digital recently launched Farb Homes’ new website, designed to reflect its evolving brand and four-generation legacy.
The redesigned website delivers a thoughtful, user-friendly experience with a refreshed look and feel, showcasing their townhome communities and apartment homes.
We’re proud to partner with brands like Farb Homes to bring their digital presence to life. Explore the new website at Farbhomes.com.
Steve Soileau has joined Crescere Digital as Vice President of Business Development. Crescere Digital, who ranked 7th on the 2025 Houston Business Journal’s list of largest Web Developers, is expanding and Soileau will be leading that growth for the company.
Soileau has spent the past 30 years in the oil and gas industry, most of that being with Baker Hughes. He spent 10 years in operations before transitioning into sales. From technical sales, to sales management and top management, Soileau filled many roles during his tenure Baker Hughes. “I developed and executed sales strategies that focused on performance and people,” said Soileau. Building relationships with clients; collaborating with marketing, operations and finance; and creating a high-performance sales team were just a few of his objectives.
“It may seem like a big jump from oil and gas to websites and online marketing. But when you consider the key fundamentals of the work I’ve been doing, it’s really not. My focus will always be excellence and performance for customers,” he said.
Soileau is a native of Houma, LA. He and his wife Christi reside in The Woodlands and have three children. He enjoys spending time with his family, biking, running, long backpacking trips and is a 2X Ironman triathlete.
Ready to have a company that’s truly different manage everything online for you? Reach out to Steve at steve@crescere-digital.com.
Crescere Digital is excited to sponsor Race Like A Viking for the third year in a row! Check out the 2026 kit the team will be racing in, designed by our very own Cheryl Perry!
Valhalla and Valkyrie Race Team is one of the country’s most active triathlon, running and cycling teams. Since 2016, their athletes have been Racing Like a Viking! With over 150 athletes, they are consistently ranked as the top USA Triathlon and Ironman team in America for performance within their size category.
Their fearless drive and competitive edge reflect exactly how we operate at Crescere Digital — brave in our ideas, bold in our strategy, and aggressive in delivering results.
The season kicks off with the IRONMAN 70.3 Dallas–Little Elm on March 15, 2026. Good luck, everyone!
Crescere Digital recently debuted a new website for the latest Forestar Development community in Texas, The Canopies!
Located just northeast of Houston in Splendora, Texas, The Canopies is a 611-acre master-planned community named for its stunning towering pines that surround the area. The Crescere Digital team capitalized on the bountiful natural beauty that characterizes the community and its slogan, Grow Abundantly.
Featuring organic imagery like greenery and butterflies, The Canopies’ site draws guests in at first glance. The website boasts easy-to-navigate pages about location, schools, homebuilders, and amenities, plus a blog and a freshly updated page for available inventory homes.
Our web development team took a truly innovative approach to integrate modern features into the site, including graphic animations on the homepage and an interactive map designed to guide visitors to local amenities. These features are critical in engaging visitors, encouraging longer site visits, and enhancing the overall user experience.
Crescere Digital has worked with Forestar Development on the creation of seven community websites for the company’s Texas region, as well as organic social media and paid digital marketing services.
If you’re looking for a talented group to craft a website that perfectly captures your business, look no further. Let’s connect and get to work!
Nailor Industries, Inc. is an international HVAC manufacturer providing innovative products backed by unparalleled customer service.
The Crescere Digital development team worked closely with the Nailor team to incorporate a new contemporary design and upgrade the website CMS framework to the most recent modern version for enhanced security, performance, SEO, and accessibility.
The new website is not just a visual upgrade, it’s a user-centric improvement. Now, it’s optimized for mobile usage, offering seamless browsing. This is arguably one of the most essential features of our upgrade, ensuring a better user experience for visitors. Explore the new website at nailor.com.
If your company’s website doesn’t transition smoothly from computer to mobile, you might be losing visitors and potential customers. Let’s connect and discuss how we can optimize your website to improve your business.
Crescere Digital is excited to announce the launching of the new partnersinbuilding.com website! We feel extremely fortunate that Partners in Building partnered with us to create this sleek new site.
Partners in Building is truly one of the most unique building companies in the nation. Building only custom floor plans for their clientele, the company needed a website that was as customized as their building philosophy.
Working closely together, we created a site that is easy to navigate and features a robust content management system so the company’s in-house marketing team can handle all the day-to-day communication with customers.
The site is packed with new features to make it easy for home buyers to navigate all the stunning images and videos Partners in Building has to showcase.
Explore the new website at partnersinbuilding.com
Does your company’s website need a fresh new look? Let’s connect!
Let’s talk about connecting with your audience beyond the screen. In today’s technology-driven world, where we all have our heads in our phones, nurturing brand-customer relationships on social media is more critical now than ever.
There are 3 essential characteristics these relationships must have to be successful and boost your business.
Trust
Your audience must trust the message you are sharing with them. How does a business build trust?
Value
Each piece of content shared on your company’s social media channels should hold value, whether to entertain, inform, or educate. Give your audience a reason to engage with your content & want to come back for more, thus building that relationship. There should be consistent branding & a thought-out strategy behind your content that makes sense for your company.
Authenticity
Your audience wants to know you! Yes, really, they do! There are many ways a business can show authenticity online. Here are just a few:
Remember, all relationships take time. These tips are a guide and the first step your business should take to develop and nurture stronger brand-consumer relationships.
At Crescere Digital, our team of experts is committed to crafting result-driven digital marketing solutions tailored to your business needs.
If you’re ready to learn more about incorporating these digital marketing tips into your strategy, let’s connect!
The Crescere Digital web development team has been knocking out exceptional new client websites in 2024, and this is only the beginning!
Our team of professionals crafted a new & improved modern E-commerce website for 360 Tactical Training.
360 Tactical Training is a Houston-based firearms & tactical training company. They provide the highest level of defensive training to responsible citizens, law enforcement, corporations and private security companies.
When developing the new site, it was pivotal to create a seamless user experience for visitors to navigate the courses, tactical products & more. The new modern responsive website has simplified the management of their store and products from the previous website.
Check out the new 360 Tactical Training website at 360tacticaltraining.com.
Does your company’s website need a refresh? Let’s Connect!
Crescere Digital is excited to announce the launch of the University of Houston C.T. Bauer College of Business Foundation’s brand new website!
The UH College of Business Foundation administers over twenty scholarship funds and endowments. Scholarships, whether to support undergraduate scholarships or graduate fellowships, make a profound difference on Bauer students, freeing them from the necessity of part-time jobs, allowing them to focus more time on their academic pursuits and extracurricular activities.
Our collaboration with the UH team was a pleasure, resulting in the creation of a sleek and modern website. This platform highlights the Foundation’s extensive scholarship programs and is a valuable student resource. We take pride in contributing to the development of a website that not only showcases the Foundation’s mission and enhances the overall experience for the Bauer College community.
Explore the new website at uhcollegeofbusinessfoundation.org & share it with students attending the C.T. Bauer College of Business.
The marketing landscape in 2024 promises to be dynamic, challenging, and full of opportunities. From immersive technologies to building brand authenticity, businesses that stay ahead of the curve will forge stronger connections with their audiences.
Here are three marketing trends to look out for this new year.
Mastering Short-Form Content
In an era of information overload, attention spans are shrinking, and consumers crave quick, easily digestible information. Short-form content will continue to thrive on TikTok, Instagram Reels and YouTube Shorts. Mastering short-form content is about understanding your target audience & creating engaging content that delivers value within seconds.
Creating Authentic Connects & Campaigns
Consumers value authenticity now more than ever. Although AI has also become an innovative tool for marketers, there needs to be a balance between technology and a genuine human connection.
Here are two ways your business can foster authenticity:
Social Commerce Expansion
We will continue to see e-commerce functionalities incorporated directly into social media platforms. In simpler terms, it means that on platforms like Instagram, Facebook, or Pinterest, users can browse and discover products and make purchases without leaving the app. It’s like having a little store built into your favorite app! For businesses, this is a great way to showcase products to a broader audience and simplify the buying process for customers.
Are you ready to elevate your digital strategy in 2024? We’re here to help boost your business. Let’s Connect and explore how we can help you.